Selling on Amazon: A Dog-Eat-Dog World

When you make a purchase on Amazon, it doesn’t feel chaotic – and that’s intentional. Amazon is better than many other e-commerce businesses (like eBay) in keeping anything messy behind

Crowdsourcing

Imagine that there’s a new pizza shop in town with a unique promise: you only have to pay for the pizza if you actually enjoy it. In fact, they’ll make

The Price is Right!

You’re ready to release the perfect product to market, but you’re stuck with one last decision: pricing. Should you price low or high? Base it upon production costs? Or benchmark

Sell the Experience!

The False Legend of the Retail Apocalypse The sky is falling! The sky is falling! Chicken Little had nothing on today’s media when it comes to predicting the implosion of

You Can’t Sell That Online!

Selling products online isn’t new. Amazon.com was founded in 1994, eBay started in 1995, and Walmart.com launched in 2000. Things are relatively easy to ship from one place to another.