Rafael Mael is a strategist, advisor, and president of Maelstrom Marketing. His approach lasers in on innovative marketing ideas that generate leads, sales, and profits.

Rafael is an accomplished speaker who has electrified audiences with keynotes and breakouts, at events from exclusive business summits to international expos. His presentation style has been described as “magnetic,” and he delivers practical action steps that attendees can immediately use.

Rafael Mael holds a Marketing MBA from Johns Hopkins University Carey School of Business. He lives in Maryland and is an avid swimmer.

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“Electrified our sold-out audience of retailers with his energetic presentation, elevating advice, charm, and knowledge.”

Debra Gold

Conference Manager, National Stationery Show

“A great speaker and a joy to work with.”

Kristen Reilly

Director of Events, NACE

“Personalized his presentation to the audience and connected with them right away.”

Parker Karnan

Executive Director, Independent Running Retailers Association (IRRA)

“Powerful.”

Anthony Leggio

Chairman, NACE New Orleans

““Our attendees listened to him for two hours and were still hungry for more. He’s foolproof!””

Gabrielle Ald

Director of Events, SoHo Publishing

Current Speaking Topics

The New Rules of Marketing

When it comes to driving business, there’s plenty you could be doing… but what should you be doing? If you’re like most business owners, you’re overwhelmed, and you just want to know what works best for the least amount of money. Join this keynote and discover brilliant promotional ideas to duplicate and proven strategies to adopt — as well as trendy ideas to skip and marketing initiatives to avoid like the plague.

Get Real With Relationship Marketing

Marketing isn’t about manipulating people; it’s about cultivating relationships. Relationship Marketing requires a step-by-step process, but it works! This keynote will open your eyes to the tools and techniques of Relationship Marketing so you can start reaping the rewards in your own business.

Social Marketing Success!

The #1 obstacle business owners face when it comes to social media isn’t money — it’s time. Social media can devour your time, with only hazy, feel-good outcomes. Until now! This social marketing keynote assumes you have no time, and shows you how to make it happen anyway. Find out how to monetize social marketing without the time-wasting.

Seal the Deal with Metaphors

There’s a way to cut through the fog and get the attention of your prospects. It’s the power of metaphors — visual words that “show” exactly what you mean. You probably use these effortlessly in your personal life: Ike is built like a Mack truck; Debbie has the temper of a rhino. But using them in your marketing can have a dramatic impact on your bottom line. Learn how to use metaphors to perk up your prospects, get your ideas past the ‘wall of skepticism,’ and seal the deal with the perfect message.

Uncreative

Perhaps you think marketing is only for the naturally creative. But effective marketing is based on techniques that can be mastered. Join this eye-opening keynote and discover the hidden rules of successful ads, the secrets of powerful messaging, and the keys to going viral. Find out how to take your marketing to the next level… even if you’re truly “uncreative!”

“I have never seen anyone as radically creative and engaging as Rafael. Ever.”

Cameron Fox

Chief Creative Officer, i Entertainment

“He may be the most engaging and entertaining speaker I’ve had the good fortune to witness.”

Terry Schalow

Director of Specialty Sales, ASICS America

“I was riveted for over 2 hours!”

Kevin Harrison

Owner/Operator, Chick-fil-A

“The most dynamic speaker I have ever heard!”

Mary Klaneski

Owner, New England Yarn & Spindle

“On point and entertaining. Don’t miss an opportunity to hear him speak.”

Michael Varnadore

CEO, Pink Flamingo Group

“The best speaker I’ve been fortunate enough to experience.”

David Lokker

Owner, Landsharks